# Criteo Retail Media

## Snapshot

| Features                        | Details                                            |
| ------------------------------- | -------------------------------------------------- |
| Release Status                  | Released                                           |
| Source API Version              | 2023-04                                            |
| Table Selection                 | Yes                                                |
| Column Selection                | Yes                                                |
| Edit Integration                | Yes                                                |
| Replication Type Selection      | No                                                 |
| Authentication Parameters       | Oauth(Criteo Retail Medialogin email and password) |
| Replication Type                | <p>Key Based Replication,<br>Full Replication</p>  |
| Replication Key                 | Date                                               |
| Suggested Replication Frequency | 1 hour                                             |

## **Tables/APIs Supported**

| CampaignsByKeywordsReports |
| -------------------------- |
| Campaigns                  |
| LineItemsByKeywordsReports |
| LineItems                  |

## Integrate Criteo Retail Media with Daton

1. Sign in to Daton
2. Select CriteoRetailMedia from Integrations page
3. Provide Integration Name Replication Frequency and History. Integration name would be used in creating tables for the integration and cannot be changed later
4. In the next step you will be asked to authenticate using your account email and password for criteo. Then you'll be directed to grant required access to daton.
5. Post successful authentication you will be prompted to choose required tables from the list
6. Then select all required fields
7. Submit the integration

## Workflow

1. Integrations would be in Pending state initially and will be moved to Active state as soon as the first job loads data successfully on to the configured warehouse
2. Users would be able to edit/pause/re-activate/delete integration anytime
3. Users can view job status and process logs from the integration details page by clicking on the integration name from the active list

## Criteo Retail Media Data

### CampaignsByKeywordReport <a href="#billable-items" id="billable-items"></a>

Purpose: This Report gives the analytical data of all Campaigns break down by keyword.

Source API Documentation: <https://developers.criteo.com/retail-media/v2022.07/docs/get-started>

Replication: Key Based Incremental

Replication Key: startDate, endDate

**Fields**

| Name             | Data Type |
| ---------------- | --------- |
| campaignId       | STRING    |
| campaignName     | STRING    |
| campaignTypeName | STRING    |
| keyword          | STRING    |
| date             | DATE      |
| impressions      | NUMERIC   |
| clicks           | NUMERIC   |
| attributedOrders | NUMERIC   |
| attributedUnits  | NUMERIC   |
| attributedSales  | NUMERIC   |
| ctr              | NUMERIC   |
| spends           | NUMERIC   |
| cpc              | NUMERIC   |
| roas             | NUMERIC   |

### Campaigns <a href="#billable-items" id="billable-items"></a>

Purpose: This API is used to fetch data related to all campaigns.

Source API Documentation: <https://developers.criteo.com/retail-media/v2022.07/docs/campaigns>

Replication: Full Replication

Replication Key: N/A

**Fields**

<table><thead><tr><th width="454.5">Name</th><th>Data Type</th></tr></thead><tbody><tr><td>id</td><td>STRING</td></tr><tr><td>type</td><td>STRING</td></tr><tr><td>accountId</td><td>STRING</td></tr><tr><td>promotedBrandIds</td><td>STRING</td></tr><tr><td>budgetSpent</td><td>NUMERIC</td></tr><tr><td>status</td><td>STRING</td></tr><tr><td>createdAt</td><td>TIMESTAMP</td></tr><tr><td>updatedAt</td><td>TIMESTAMP</td></tr><tr><td>drawableBalanceIds</td><td>STRING</td></tr><tr><td>clickAttributionWindow</td><td>STRING</td></tr><tr><td>viewAttributionWindow</td><td>STRING</td></tr><tr><td>name</td><td>STRING</td></tr><tr><td>isAutoDailyPacing</td><td>BOOLEAN</td></tr><tr><td>clickAttributionScope</td><td>STRING</td></tr><tr><td>viewAttributionScope</td><td>STRING</td></tr></tbody></table>

### LineItemsByKeywordReport <a href="#billable-items" id="billable-items"></a>

Purpose: This Report gives the analytical data of all LineItems break down by keyword.

Source API Documentation: <https://developers.criteo.com/retail-media/v2022.07/docs/get-started>

Replication: Key Based Incremental

Replication Key: startDate, endDate

**Fields**

| Name             | Data Type |
| ---------------- | --------- |
| campaignId       | STRING    |
| campaignName     | STRING    |
| lineItemId       | STRING    |
| lineItemName     | STRING    |
| campaignTypeName | STRING    |
| retailerId       | NUMERIC   |
| retailerName     | STRING    |
| keyword          | STRING    |
| date             | DATE      |
| impressions      | NUMERIC   |
| clicks           | NUMERIC   |
| attributedOrders | NUMERIC   |
| attributedUnits  | NUMERIC   |
| attributedSales  | NUMERIC   |
| assistedSales    | NUMERIC   |
| assistedUnits    | NUMERIC   |
| spends           | NUMERIC   |
| cpo              | NUMERIC   |

### LineItems <a href="#billable-items" id="billable-items"></a>

Purpose: This API is used to fetch data related to all LineItems.

Source API Documentation: <https://developers.criteo.com/retail-media/v2022.07/docs/line-items>

Replication: Full Replication

Replication Key: N/A

**Fields**

<table><thead><tr><th width="454.5">Name</th><th>Data Type</th></tr></thead><tbody><tr><td>id</td><td>STRING</td></tr><tr><td>type</td><td>STRING</td></tr><tr><td>name</td><td>STRING</td></tr><tr><td>startDate</td><td>DATE</td></tr><tr><td>status</td><td>STRING</td></tr><tr><td>targetRetailerId</td><td>STRING</td></tr><tr><td>campaignId</td><td>STRING</td></tr><tr><td>budgetSpent</td><td>NUMERIC</td></tr><tr><td>createdAt</td><td>TIMESTAMP</td></tr><tr><td>updatedAt</td><td>TIMESTAMP</td></tr></tbody></table>