Schema Information

This topic provides a structured reference to assist you in working with Daton's Taboola v2 connector and the associated fields and tables.

Tables/APIs

The following table is associated with the Taboola v2 connector:

• AllCampaginsItems

• AllCampaigns

• AllConversionRules

• AllCustomAudiences

• CampaignSummaryReport

• RealTimeAdsReport

• RealTimeReport

AllCampaginsItems

Retrieve detailed information about all individual campaign items, providing insights into specific elements within Taboola campaigns.

For more information, see Taboola- AllCampaginsItems.

FIELDS

Field Name	Data Type
id	STRING
campaign_id	STRING
type	STRING
url	STRING
thumbnail_url	STRING
title	STRING
approval_state	STRING
is_active	BOOLEAN
status	STRING
creative_focus	RECORD

AllCampaigns

Access comprehensive details about all campaigns in Taboola, offering a holistic view of your advertising initiatives.

For more information, see Taboola- AllCampagins.

FIELDS

Field Name	Data Type
id	STRING
advertiser_id	STRING
name	STRING
branding_text	STRING
tracking_code	STRING
pricing_model	STRING
cpc	NUMERIC
safety_rating	STRING
daily_cap	NUMERIC
daily_ad_delivery_model	STRING
spending_limit	NUMERIC
spending_limit_model	STRING
cpa_goal	NUMERIC
country_targeting	RECORD
sub_country_targeting	RECORD
dma_country_targeting	RECORD
region_country_targeting	RECORD
city_targeting	RECORD
postal_code_targeting	RECORD
contextual_targeting	RECORD
platform_targeting	RECORD
publisher_targeting	RECORD
auto_publisher_targeting	RECORD
os_targeting	RECORD
connection_type_targeting	RECORD
publisher_bid_modifier	RECORD
comments	STRING
spent	NUMERIC
bid_type	STRING
bid_strategy	STRING
traffic_allocation_mode	STRING
external_brand_safety	RECORD
learning_state	STRING
start_date	DATE
end_date	DATE
start_date_in_utc	DATETIME
end_date_in_utc	DATETIME
approval_state	STRING
is_active	BOOLEAN
status	STRING
audience_segments_multi_targeting	RECORD
contextual_segments_targeting	RECORD
custom_contextual_targeting	RECORD
audiences_targeting	RECORD
custom_audience_targeting	RECORD
segments_targeting	RECORD
marking_label_multi_targeting	RECORD
lookalike_audience_targeting	RECORD
marketing_objective	STRING
activity_schedule	RECORD
policy_review	RECORD
browser_targeting	RECORD
type	STRING
is_spend_guard_active	STRING

AllConversionRules

This API provides insights into all conversion rules within Taboola, enabling effective tracking and optimization of your conversion strategies.

For more information, see Taboola- AllConversionRules.

FIELDS

Field Name	Data Type
id	NUMERIC
display_name	STRING
look_back_window	NUMERIC
view_through_look_back_window	NUMERIC
category	STRING
status	STRING
type	STRING
event_name	STRING
condition	RECORD
include_in_total_conversions	BOOLEAN
include_in_total_value	BOOLEAN
aggregation_type	STRING
exclude_from_campaigns	BOOLEAN
advertiser_id	STRING
last_modified_by	STRING
last_modified_at	DATE

AllCustomAudiences

This API obtains data on all custom audiences in Taboola, empowering you to tailor your advertising efforts to specific audience segments.

For more information, see Taboola- AllCustomAudiences.

FIELDS

Field Name	Data Type
id	NUMERIC
display_name	STRING
look_back_window	NUMERIC
view_through_look_back_window	NUMERIC
category	STRING
status	STRING
type	STRING
event_name	STRING
exclude_from_campaigns	BOOLEAN
advertiser_id	STRING
last_modified_by	STRING
last_modified_at	DATE
audience_size	NUMERIC

CampaignSummaryReport

Generates a comprehensive report summarizing key campaign metrics, aiding in a quick and insightful overview of your Taboola campaigns.

For more information, see Taboola- CampaignSummaryReport.

FIELDS

Field Name	Data Type
date	STRING
date_end_period	STRING
clicks	NUMERIC
impressions	NUMERIC
visible_impressions	NUMERIC
spent	NUMERIC
conversions_value	NUMERIC
roas	NUMERIC
ctr	BIGNUMERIC
vctr	BIGNUMERIC
cpm	NUMERIC
vcpm	NUMERIC
cpc	NUMERIC
campaigns_num	NUMERIC
cpa	NUMERIC
cpa_actions_num	NUMERIC
cpa_conversion_rate	BIGNUMERIC
currency	STRING

RealTimeAdsReport

This API gives a real-time data access on the performance of your ads in Taboola, facilitating timely adjustments and optimizations.

For more information, see Taboola- RealTimeAdsReport.

FIELDS

Field Name	Data Type
id	STRING
data_type	STRING

RealTimeReport

This API fetches real-time reports providing instant insights into various metrics within the Taboola platform, supporting agile decision-making.

For more information, see Taboola- RealTimeReport.

FIELDS

Field Name	Data Type
id	STRING
data_type	STRING