August

The August 2023 release enhances the performance of existing connectors, adds new connector support, and continues helping businesses optimize analytics and make data-driven decisions.

Here are the sections included in the release notes:

Connector Enhancements

1. Amazon Sponsored Brands

  • SKU column selection issue fixed

    • The issue with the SKU column getting unselected during cloning integrations or when using templates has been fixed. Now, you can seamlessly clone or create integrations using templates without losing the SKU column data.

  • Enhanced Reporting with campaignId and adGroupId columns

    • The following two columns have been added to SponsoredBrands_PurchasedProductReport:

      • campaignId

      • adGroupId

      This enhancement provides more granular insights into your Amazon Sponsored Brands campaigns, allowing for more in-depth analysis and optimization.

For further information, see Amazon Sponsored Brands connector.

2. Amazon Marketing Cloud Connector

The following table provides the list of new features that have been added:

FeatureDescription

Timezones

Provides you with the flexibility to choose the region where you want your date ranges to run. This feature also allows you to align your data analytics and reporting with specific time zones, ensuring accurate insights and scheduling in line with your global operations.

Custom Lookback

This helps you to gain control over the depth of data refresh in each job. You can specify how much historical data you want to refresh, tailoring the integration to your needs. This feature offers greater flexibility and efficiency in managing your Amazon Marketing Cloud data.

For further information, see Amazon Marketing Cloud (AMC) connector.

3. Amazon Vendor Central:

Three new real-time reports have been added to provide valuable information for rapid retail analytics. These reports have been added based on customer recommendations. The following newly supported tables offer you these real-time reports:

New TableReport its Generates

VendorRealTimeSalesReport

This report provides a dynamic view of your sales data as it happens. It allows you to monitor sales performance in real-time, making it possible to react swiftly to market changes, demand spikes, or emerging trends.

VendorRealTimeTrafficReport

This report offers a real-time glimpse into the traffic on your vendor pages. By monitoring visitor behavior as it occurs, you can adapt your content and promotional efforts to maximize engagement and conversion rates, ultimately enhancing your online presence.

VendorRealTimeInventoryReport

Inventory management is a critical aspect of vendor operations. This report lets you instantly see your current inventory levels and product availability. This real-time insight allows you to avoid stockouts, optimize warehousing, and ensure that products are readily available to meet customer demand.

For further information, see Amazon Vendor Central connector.

4. Amazon Selling Partner

  • TSV parsing bugs in Inventory Ledger Reports have been fixed.

Note: This bug fix might affect previous tables. We advise users to review and validate the data in their tables before August 25, 2023, to ensure data accuracy and consistency.

For further information, see Amazon Selling Partner connector.

5. Shopify

The following are the new tables added to the Shopify connector. These tables provide an enhanced, in-depth analysis of your Shopify data.

Table NameDescription

users

Offers comprehensive insights into user behavior and interactions on your Shopify store. It helps you to enhance your comprehension of customer engagement.

order_customerjourneysummary

Get a detailed view of customer visiting activities on your online store directly linked to the orders placed. This data enables you to optimize the customer journey for enhanced shopping experiences.

product_sessiondata

Dive into product performance metrics daily with this table. It helps you to gain valuable insights to make informed decisions about your product offerings and inventory management.

For further information, see Shopify connector.

6. Gladly

ContactExportReport has been updated to ContactExportReportV2. This updated report includes the Fulfilled within Business Hours column. This column provides crucial information about the timeliness of contact fulfillment, allowing more comprehensive and insightful reporting.

Note: As part of this transition to an updated report, the existing ContactExportReport will be sunsetted and no longer available after August 31, 2023. To ensure continuity in data reporting and to take advantage of the enhanced capabilities offered byContactExportReportV2, we prompt you to make the necessary updates and adjustments to your systems and workflows.

For further information, see Gladly connector.

7. MNTN

The following new table has been added:

New TableDescription

Network

Provides you with more data to analyze and enhances your capabilities for monitoring network performance and efficiency within the MNTN platform.

For further information, see MNTN connector.

New Connectors

List of connectors that have been recently added.

New ConnectorDescriptionRelated Document

Commission Junction

An online affiliate marketing network that connects advertisers with publishers (affiliates or partners) to promote products or services in exchange for a commission. For further information, see https://www.cj.com/

When I Work

An employee scheduling software and workforce management platform. It is designed to help businesses and organizations efficiently schedule their employees' work shifts, manage time-off requests, and streamline communications related to scheduling. For further information, see https://wheniwork.com/

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