Checkout Page

• KPIs comparison with selected period (current/last day/month/year) with previous period: helps with quick spotting of abnormal movement in critical KPI related to checkout portion of the shopping funnel

• Checkout Funnel : helps user understand customer flow across each stages of checkout process in a trend format

• Success Vs Failed Coupons : understand the usage of coupons by customers in a given period and how many attempts are successful

• Payment Option Wise Order : compare and contrast the customer preference of various payment gateways between existing and new customers

• Top 5 Region Wise Order : Area/ region wise sales order chart to understand and allocate stock in various distribution centers

• Cart Page Exits : help analyse if the exit rate is high due to higher page load time and optimize accordingly

• Log-in Method : trends chart on customers login choices which can help with UI/UX optimization exercise