# About Smartrr Platform

The Smartrr Platform is a subscription platform that helps direct-to-consumer brands, especially Shopify sellers, to offer customizable subscriptions and memberships to their customers12. It also provides a beautifully branded account portal where customers can easily manage their subscriptions, such as changing the frequency, skipping a delivery, or cancelling23. The platform also helps brands retain and champion their loyal customers by offering exclusive member discounts, launches, referrals, and rewards.

Integrating Smartrr with Daton can enhance data management, analysis, and reporting capabilities, providing customers with valuable insights and operational efficiencies. The specific benefits will depend on the customer's unique needs and objectives.

Integrating Smartrr with Daton can provide several benefits to customers, depending on their specific needs and use cases. Here are some potential advantages:

1. Data Centralization
2. Unified Reporting
3. Real-time Updates
4. Automation
5. Scalability
6. Data Quality

To learn more about Daton's Smartrr v2 Connector, see:

* [Essential Attributes and Supported Tables](https://daton-sarasanalytics.gitbook.io/daton/integrations/data-sources/saas-integrations/smartrr-v2/essential-attributes-and-supported-tables)
* [How to Integrate Smartrr with Daton](https://daton-sarasanalytics.gitbook.io/daton/integrations/data-sources/saas-integrations/smartrr-v2/how-to-integrate-smartrr-v2-with-daton)
* [Schema Information](https://daton-sarasanalytics.gitbook.io/daton/integrations/data-sources/saas-integrations/smartrr-v2/schema-information)
